To invent a successful consumer product brand that would expose us to all elements of product design, development and commercialisation from design and intellectual property, to engineering and manufacture, from operations and stock control to promotion and national/international sales.
PRODUCT: Lojo Ball
CLIENT: Bang Products
To research, plan, finance and complete the project internally achieving international recognition and profitable sales with a totally unique product.
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We invented, developed, manufactured and patented a totally unique and multi-award winning seating solution, the LoJo Ball, which gained international acclaim and coverage.
Apart from achieving the primary aim of experiencing first-hand what it is to take an idea to market, we secured relationships with various, well-known retailers such as Selfridges, John Lewis, Amazon and I Want One of Those, international distibution and agents in over six countries and even managed to make a profit. This experience ultimately lead to the re-directing of Bang Creations to help businesses and individuals take products to market.